1. Introduction

Welcome to the Transformation Guild. Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, interact with our services, or become a member of the Guild.

By using our website and services, you agree to the terms of this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of our services.
 

2. Information We Collect

We collect the following types of information when you engage with the Transformation Guild:

A. Information You Provide Voluntarily

• Personal Information: Name, email address, phone number, company name, job title, and other relevant details provided through forms, sign-ups, or registrations.

• Account Information: If you create an account, we collect login credentials and related account settings.

• Billing Information: If you purchase a membership, certification, or service, we may collect payment details (processed securely via third-party payment processors).

• Communication Data: Information provided in email inquiries, event registrations, surveys, or interactions with our team.

B. Information We Collect Automatically

• Usage Data: Pages visited, time spent on the website, interactions with content, and referral sources.

• Device Information: IP address, browser type, operating system, and device type.

• Cookies & Tracking Technologies: We use cookies, web beacons, and analytics tools to enhance your browsing experience.

C. Information from Third Parties

• Partners & Integrations: If you engage with our services through third-party platforms (e.g., LinkedIn, HubSpot, Zoom), we may receive limited data based on your privacy 
  
   

3. How We Use Your Information

We use your data to provide and improve the Transformation Guild’s services, including:

• Delivering Membership & Community Benefits – Processing sign-ups, providing access to resources, and facilitating community interactions.

• Improving Our Offerings – Enhancing the Four Currents Framework, workshops, and learning experiences based on user feedback.

• Marketing & Communication (With Explicit Consent) – Sending updates, newsletters, event invitations, and promotional content only if you have opted in (you can withdraw consent anytime).

• Security & Compliance – Protecting user data, preventing fraud, and ensuring compliance with legal obligations.

• Analytics & Research – Understanding website usage to improve navigation, content, and overall experience.
   

 

4. GDPR Compliance & Your Rights

Under the General Data Protection Regulation (GDPR), users in the European Economic Area (EEA) have specific rights regarding their personal data. We ensure compliance with GDPR through the following:

A. Legal Basis for Processing Data

We collect and process personal data based on the following legal grounds:

1. Consent – You have given clear consent for us to process your data for specific purposes (e.g., subscribing to our newsletter).

2. Contractual Necessity – Processing is required to provide a service (e.g., membership registration, certification).

3. Legitimate Interests – We process data to improve services and ensure website security while balancing user rights.

B. Your GDPR Rights

As a user in the EEA, you have the right to:

• Access Your Data – Request a copy of the personal data we store.

• Correct Your Data – Request correction of inaccurate or incomplete information.

• Withdraw Consent – Opt out of marketing communications or withdraw any previous consent.

• Request Data Deletion – Ask for the deletion of your personal data (except where required for legal compliance).

• Restrict Processing – Request that we limit how your data is used in certain cases.

• Data Portability – Request transfer of your personal data to another service provider.

• Object to Processing – Challenge how we process your data, including automated decision-making.

To exercise any of these rights, please contact us at info@thetransformationguild.com with the subject line "GDPR Data Request".

 

 

5. How We Obtain Your Consent (GDPR Opt-In Statements)

To comply with GDPR, we ensure that all marketing and non-essential data collection is based on explicit user consent.

A. Opt-In for Marketing Communications

• When signing up for newsletters or promotions, you will be required to check a box explicitly consenting to receive emails.

• Example:
  ✅ I agree to receive emails from the Transformation Guild about news, events, and resources. I understand I can unsubscribe at any time.

B. Cookie Consent (EU Cookie Law & GDPR)

• Upon your first visit, a cookie banner will appear asking for consent to track website data.

• You can accept or reject non-essential cookies.

• Example:
  ✅ By clicking "Accept," you agree to the use of tracking cookies for analytics and marketing purposes. You can adjust your preferences in your Cookie Settings.

C. Form Submissions & Data Collection

• Any forms collecting personal data for non-essential purposes will include an explicit opt-in.

• Example:
  ✅ I consent to the Transformation Guild processing my personal data in accordance with the Privacy Policy.

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6. How We Share Your Information

We do not sell or rent your personal data. However, we may share limited data in the following situations:

• With Service Providers – Third-party tools (e.g., HubSpot, payment processors, analytics providers) that assist in delivering our services.

• With Partners & Event Co-Hosts – If you register for joint webinars, workshops, or partner-led initiatives.

• With Legal Authorities – If required by law, court order, or to protect the Transformation Guild’s rights and users’ safety.

All third-party providers are contractually bound to protect your data under strict privacy agreements.

 

7. Data Security & Retention

We take security seriously and implement industry-standard measures to:

• Protect your data from unauthorized access, breaches, or misuse.

• Use encryption and secure servers for sensitive transactions.

• Limit data access to authorized personnel only.

We retain your data only as long as necessary for business, legal, or security purposes.

 

8. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with a revised "Last Updated" date.

If we make significant changes, we will notify you via email or website announcements.

 

9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, contact us at:

📩 Email: info@thetransformationguild.com
📍 Address: 3424 Peachtree Road, Suite 150, Atlanta, GA 30326